Episode 38 Interview with Alex Osterwalder, author of Business Model Generation, a global bestseller about business model innovation.

Episode 38 Interview with Alex Osterwalder, author of Business Model Generation, a global bestseller about business model innovation.

Alex Osterwalder is an entrepreneur, speaker and business model innovator known for his work on the Business Model Canvas, a tool to visualize, challenge and (re-) invent business models. The Canvas is used by many large organizations around the world, like GE, P&G, Ericsson, and 3M. Together with Professor Yves Pigneur, Alex co-authored Business Model…